Procter & Gamble vs. Nelson Peltz: A Battle for the Future of Big Brands

Wall Street Journal, 10/08/17

A shareholder vote being held will decide whether a progressive investor, Nelson Peltz, will be able to win a board seat to encourage activistism. After a long decade of market-share losses and dwindling profits, P&G hopes to redeem itself with new products. Peltz, who owns 1.5% of the company has other plans to revise P&G’s strategy.

The shareholder voting will reveal which of the competing proxies will win over Mr. Peltz. This is important because one of the world’s leading consumer-products companies, which once made the goods that stocked supermarket shelves the world over, have found it hard to adapt to rapidly shifting consumer tastes and the rise of smaller brands. It’s a cautious situation because P&G has learned from past mistakes and transformed itself into a leaner organization. However, does the future lie in the same fundamentals that guided the company and it’s board for 180 years?

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By |2019-03-05T09:40:35+02:00October 25th, 2017|Categories: News Watch|Tags: , |Comments Off on Procter & Gamble vs. Nelson Peltz: A Battle for the Future of Big Brands