Plain Language… plainly stated!
SAY WHAT YOU MEAN IN PLAIN LANGUAGE:
HOW TO COMMUNICATE EFFECTIVELY WITH YOUR READERSHIP
Plain language is a writing method that accelerates both understanding and retention of key messages. Writing in plain language improves the effectiveness of your communication.
DID YOU KNOW?
Labrador pioneered a scientific approach to plain language tailored to Corporate disclosure documents.
Here are some immediate benefits of plain language*:
-20% words (to print or translate)
+94% reading speed
+85% of readers identify key messages in a single reading
+80% of readers understand the content in a single reading
*Source: averages based on the Labrador/BVA study published in January 2020 as well as internal audits.
WE OFFER THREE LEVELS OF SERVICE TO MATCH YOUR NEEDS
CHOOSE THE OPTION THAT IS RIGHT FOR YOU
Our goal? To help you tell your story in a way that is easier to understand, more likely to be remembered and perceived as trustworthy.
Level 1: Scoring
In just 3 clicks, you determine the clarity of your text. You will see the opportunities for improvement based on 15 plain language criteria.
It’s fast. It’s efficient. It’s free!
Level 2: Editing
Based on the analysis, our expert linguists can help you implement the necessary changes to simplify your text and clarify your message.
Level 3: Writing
We’ve shown you how to improve your text and helped you with the necessary edits so it reads clearly. To get the full benefit of plain language, one of our subject-metter experts looks at your intended message and suggests substantive changes. We write or rewrite your text to make sure your message is coherent, compliant and understandable.
Why choose Labrador?
A TEAM OF EXPERTS AND A POWERFUL TOOL
Labrador was the first company to apply plain language to corporate communication.
Our team of expert advisors include:
- writers and translators with dual expertise in specific subject matters and plain language;
- linguistic proofreaders and editorial designers trained in plain language.
Backed by Plainly, the most powerful plain language scoring tool on the market.
OUR PLAIN LANGUAGE ANALYSIS
Plainly, our Plain Language solution, allows you to quickly evaluate the clarity of your text.
Evaluate the clarity of your text in just 3 clicks.
Plainly performs an automatic analysis according to 15 linguistic criteria, allowing you to quickly identify areas for improvement to make your text clearer.
BENEFITS OF PLAIN LANGUAGE
-20%
words
+80%
understanding of content
+94%
reading speed
+85%
key messages identification
Before/After example
